Dennis Consorte

Life, work, and interests

Archives November 2022

Tips for Pitching Investors That Aren't So Obvious

14 Tips for Pitching Investors That Aren’t So Obvious

Do you know when you should begin pitching investors? How about the three most important factors investors want to see in a pitch? A lot of the work that goes into finding investors lies in subtlety and knowing the not-so-obvious elements of pitching. If you’re out looking for quality investors to buy into your startup, here are 14 tips you might not have considered before, from financial experts and entrepreneurs themselves.

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Content Strategy Tips from Expert Marketers

15 Content Strategy Tips from Expert Marketers

Content is at the heart of every digital marketing strategy. It’s how we communicate ideas, build connections, and persuade people to consider our products and services. Some content is more experiential, such as what you might find in the Metaverse or other experiential environments. Other content comes in audio, video formats. But it all begins with an understanding of the basics of communication and storytelling. With that in mind, this expert roundup focuses on articles, landing pages, and other forms of content that tend to be more text-oriented.

Whether you’re a small business or a large enterprise, content is key to building a successful online presence. To help you select the best topics and keywords for your new website, we asked marketing and growth leaders for their insights.

From using Google’s Keyword Planner to mapping out a customer journey, there are many great tips to drive a content strategy that will help you reach your target audience.

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How Retail Investors Change Their Investments During a Recession

How 5 Retail Investors Think About Investing During a Recession

Recently, I ran a survey of 1000 retail investors to determine where their heads were at on the economy and earning extra cash with a side hustle. The results were astounding.

Many people believe we are in, or on the verge of, a recession. These are questionable times for investors, so it’s helpful to look into how some successful people are managing their own capital. We asked them, “How has the current economy shifted the way you invest?”

Of course, this is not financial advice. To help during these more frugal times, we asked what a few CEOs, founders, and other investors are doing, to see their thought process on investment shifts to deal with an uncertain future.

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