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Business - Expert Roundups

10 Real-Time Communications Trends in 2023

As real-time communication continues to evolve, we asked ten industry professionals how they plan to incorporate these tools into their workflows in 2023. We interviewed ten business experts and their ideas are below. Additionally, we can expect tools like generative AI to be integral in the way we communicate. Take a look at the ideas below.

Intranet Site for Internal Communication

Stephanie Venn-Watson, Co-founder, fatty15

Leverage a user-friendly intranet site that is dedicated to internal communications. It’s where all employee resources are kept. Through it, they can easily access documents, read company news, and get important updates. They also can always go back and review their personal information at any time and update addresses and other details.

Stephanie Venn-Watson, Co-founder, fatty15

Live Chat for Client Interactions

Antreas Koutis, Administrative Manager, Financer

One trend that has been incredibly impactful in our workflow at our financial comparison site is the incorporation of real-time communications in client interactions. 

Take, for instance, how we now use live chat features. Let’s say I’m in the middle of a virtual squash game, an activity I enjoy during my off-hours. Suddenly, I receive an urgent query from a client about the best credit card options. Thanks to real-time communications, I’m able to pause my game, quickly pull up the necessary information, and directly engage with the client, all while ensuring a personalized, human touch in our conversation. 

This makes the client feel valued and heard and also enables me to provide immediate, accurate responses. The fusion of technology with our daily activities is revolutionizing the way we interact with our clients and manage our work-life balance.

Antreas Koutis, Administrative Manager, Financer

Real-Time Communication in Marketing

Brenton Thomas, CEO, Twibi

Real-time communication technologies have been increasingly used in marketing over the past few years. 

For example, we have been using live chat, chatbots and artificial intelligence, SMS and mobile messaging, and social messaging apps to provide customers with a real-time and seamless communication experience. 

These technologies help marketers like us engage with our customers in real time, improve customer satisfaction and loyalty, and increase sales conversion rates.

Brenton Thomas, CEO, Twibi

Video Consultations in Healthcare

Matt Magnante, Director of Content and SEO, Fitness Volt

In my view, real-time communication is a game changer in the healthcare industry, allowing healthcare workers to connect and collaborate efficiently to offer better treatment. 

Real-time video consultations between patients and doctors may become more commonplace in the healthcare system in 2023. The ability to consult with patients remotely using this technology has the potential to increase patient access to care, decrease patient travel time and costs, and increase patient convenience. 

In addition, clinicians might share patient records, diagnostic pictures, and other data in real-time using real-time communication systems for a more unified approach to treatment.

Matt Magnante, Director of Content and SEO, Fitness Volt

Voxer for Career Coaching

In my career coaching practice, I use Voxer. It’s a free and simple app to use with clients. We talk (voice and text) in real-time using a walkie-talkie approach.

Using this tool gives my clients access to me even when we’re not meeting face to face in order to deal with issues that come up between sessions. My clients place significant value on this opportunity.

Kelli Anderson, Career Coach, Resume Seed

SMS Alerts for Tutoring Punctuality

John Ross, CEO, Test Prep Insight

One of the biggest issues we have with our tutoring service is getting high schoolers to show up on time for tutoring sessions. It usually plays out something like this: students show up to a Zoom call at 6:07 for a 6:00 session because they “forgot” or had technical issues getting logged in. 

Then when our tutor wraps up the call at 6:30, the student feels like they’re being shorted. They then complain to their parents (who pay the bills), who in turn complain to us. You get the picture. 

Thus, to get students to actually show up on time for tutoring sessions, we’ve started sending SMS alerts 5 minutes prior to the session starting. This real-time communication gives them a quick heads-up to stop what they’re doing, get their materials together, and log in. This simple fix of building an SMS message into our workflow has dramatically improved session start times and we now receive far fewer complaints.

John Ross, CEO, Test Prep Insight

Timothy Allen, Sr. Corporate Investigator, Corporate Investigation Consulting

Since I work in the legal field, where instantaneous and precise advice to clients is essential, I can attest to the growing significance of real-time communication. The usage of real-time communication systems to enhance customer service may become more commonplace in 2023. Video conferencing allows lawyers to meet with clients regardless of their location and might be used by law firms to give virtual consultations and meetings. 

Lawyers could also employ real-time collaboration technologies to work with colleagues and specialists, resulting in more thorough and efficient legal advice. Finally, lawyers and clients may benefit from more openness and trust if real-time communication tools were employed to provide clients with real-time updates on their cases.

Timothy Allen, Sr. Corporate Investigator, Corporate Investigation Consulting

Microlearning with Real-Time Communication

Basana Saha, Founder, KidsCareIdeas

By 2023, real-time communications will facilitate workplace microlearning. For instance, employees can receive prompt replies, feedback, and direction on jobs as they are being worked on through chatbots and AI-powered technologies. As a result, employees will develop their knowledge and abilities. In order to facilitate virtual workshops where experts may interact and hone their abilities, live streaming can also be used.

Microlearning will enable us to learn new material more effectively and practically by allowing us to take short bursts of time throughout the day to take in new information.

Microlearning and real-time communication will inspire businesses to support their staff members’ professional growth by giving them the resources and tools they need to stay up-to-date on their abilities. The fascinating trend of real-time communication integration in microlearning will influence business practices in 2023 and beyond.

Basana Saha, Founder, KidsCareIdeas

Individualized Education via Real-Time Tools

Gerrid Smith, Chief Marketing Officer, Joy Organics

From what I’ve seen, real-time communication tools have completely transformed the educational landscape by making it possible for students to participate in lectures regardless of their physical location.

Using real-time communication systems to deliver individualized education may become more commonplace in 2023. Teachers might use videoconferencing, for instance, to deliver individualized instruction to pupils, tailoring lessons to each student’s strengths and weaknesses. Real-time communication tools might also put students in touch with professionals in many fields, allowing them to learn from those with extensive hands-on expertise.

Gerrid Smith, Chief Marketing Officer, Joy Organics

Mobile Intranet for Company Communication

Alice Hall, Co-founder and Creative Director, Rowen Homes

The uncontested market leader in commercial communication technology is mobile. Strong mobile apps bring the workplace to your people, wherever they are, whether they are traveling to work, attending a physical conference, or while on the road. 

Our employees can ping team members, access corporate data, and get crucial notifications using mobile intranet software. You can improve internal communication across your entire firm thanks to this connectedness. 

As an added benefit, employees can use their own devices at work and be just as productive if you implement a bring-your-own-device program. The real gain in this situation is that workers like utilizing their own devices, and the business benefits by always being able to contact workers.

Alice Hall, Co-founder and Creative Director, Rowen Homes